Gaming companies today have a lot of data about their players;

• which games he plays
• how often
• how long each time
• how much he likes to bet
• …

Why not use all this information to improve the player experience?

Gaming portals could have functions like;

• My favourite games
• Recently played games
• Offers just for you
• New games you might like (based on previously gaming history)

There are many more cool useful features a gaming portal could have. So gaming portals, start building them!

Personalization is the Gaming Portal 1.5 and Gaming Portal 2.0 will include user generated content as well. More about that in upcoming blogs.

/Staffan