EGR Operator Awards by EGR Magazine takes place later this month and the shortlist for the mobile operator category are the following:
I’m especially interested in the mobile operator category for a number of reasons:
Image 1. Betfair’s website on the iPhone
Betfair’s solution is very straight forward and very much around what is happening now or in the near future. This is a great way to prioritize the information you display on your website.
Image 2. Blue Square’s website on the iPhone
Blue Square is very similar to Betfair with live games on the start page. It do not show which sport it is though which might not be completely obvious at times.
Image 3. mFortune’s website on the iPhone
mFortune is the online mobile casino on the shortlist and it is has copied the apps on the iPhone solution for displaying games. Works well but not very exciting.
Image 4. PaddyPower’s website on the iPhone
PaddyPower’s site is very straight forward with no surprises with live betting at the start page.
Image 5. William Hill’s website on the iPhone
William Hill (link asked to be removed by William Hill) do have a mobile version of the website, but when you go to williamhill.com using the iPhone then you come to their regular site. This is not a very good implementation, instead they should automatically be redirected to the mobile version.
I will be very surprised if William Hill (link asked to be removed by William Hill) wins the award when they have this solution.
Ps. Want to discuss mobile gaming at ICE Totally Gaming in January? I will hopefully be there for a day or two. Just send me an e-mail and we’ll set up a meeting. Ds.