This week’s redesign is about BetClic‘s casino game “window”. BetClic offer Net Entertainment casino games and the players have many different games to choose from. I choose to redesign the game “window” because it is very cluttered and doesn’t really offer a good way to find and select a game. Today Image 1. BetClic’s current [...]
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This week’s redesign is about ParadisePoker’s lobby. ParadisePoker is Sportingbet‘s poker brand and their client is built by Boss Media (my former employer). I play on it every now and then and I really enjoy the clean and nice tables, it helps me to focus on my game. But I find the poker lobby to [...]
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Betsson offer bingo from NYX Interactive to their players. The bingo client works well but I believe that Betsson do a mistake when they open up the bingo client on top of their portal page. Today Image 1. Betsson’s bingo window Today the bingo client open up in the same window as the Betsson [...]
Read morePokerStars made a design change to the alert shown when you click on “Fold” (as you can see in the image above) a while ago. I did a “Redesign in 20 minutes” about PokerStars “Check” and “Fold” buttons back in November last year. The new design didn’t address any of the issues I wrote about in [...]
Read moreThis week I’m redesigning Betfair’s header, in the not logged in state, which I think is a cluttered with a few too many options and different design elements. The header should give all different players (target groups) options to find what they want to do next. It could for instance be: Register Log in Get [...]
Read moreOn Sportingbet you can use your iPhone and Android phone to place bets. They have optimized their site for the phones. The problem is getting started! You have to go too many steps and get an SMS to get started. It could work much simpler! Today Image 1. Steps today to get started When you [...]
Read moreI enjoy playing Sit & Go Tournaments and I do it on a few different poker sites, Full Tilt and PokerStars are among the ones I visit the most. One thing that annoys me big time is when the tournament gets full just when I try to register for it. In this redesign I’ll make [...]
Read moreExpekt.com redesigned their portal a while back. They did a pretty good job and the new design looks much better than the old one. But I think there are a few inconsistencies when it comes to the player experience in the portal. In today’s redesign I’ll address one of them. It was a pattern I saw [...]
Read moreI’ve written a number of blog posts regarding folded cards in poker, Show Folded Cards – Great feature implemented differently and Full Tilt improves their Folded Card feature. Last night when I played on Bet24.com I was surprised not being able to see the folded cards. I looked everywhere but I haven’t been able to see if [...]
Read moreOnGame Network have a new Sit & Go Coinflip, generating 10,000 plays per day. I had to try it out since I really enjoy playing around with new features. It is a fun new game which just last about 10 seconds. But it takes longer to register for a new Coinflip. You have to click three [...]
Read moreThis week’s redesign is on a small detail on Full Tilt Poker’s client. Full Tilt Poker really has a great poker client and I often play on it, but one little thing kept buggin me yesterday when I played. That was the advance action checkboxes which let you make actions before it is your turn. Below [...]
Read moreThis week’s redesign (I know it has been a while but now it’s back) is on NordicBet’s deposit page. I signed up last night on NordicBet and the last step in the registration is the deposit page. It took me probably over a minute to figure out if NordicBet had more deposit options than by [...]
Read moreImage 1. Login dialogue – PokerHeaven’s instant poker client. I believe PokerHeaven and gaming operators using Boss Media’s instant poker are losing players because of a bad user interface. I watched poker on the Poker Channel yesterday and remembered that I have an account at PokerHeaven so I went to their website. There I noticed that [...]
Read moreIn my first Redesign in 20 minutes I redesigned OnGame’s poker lobby and today I’m doing a quick redesign of PokerStars poker lobby. PokerStars have a number of different themes you as a player can choose from. I’ve looked at the default theme, PokerStars Black Theme. I’m using the same business goals and player goals [...]
Read moreExpekt.com today This week the redesign in 20 minutes is about information architecture (IA), meaning how you organise your content in the best way for your players. When I visited Expekt.com I noticed that they had a new top navigation item called “New Casino”, this confused me a little. What is the difference between “New [...]
Read moreI play poker at ParadisePoker.com on a regular basis and today when I wanted to check my gaming history at Sportingbet. When I looked around on the portal I noticed the Promo page (I was on the Swedish site) and I was surprised that the promos they had their wasn’t personalised after who I was. [...]
Read moreThis week I’ve looked at the Parlay5 bingo client by Parlay. I’ve played on the Rehab Bingo skin. All bingo clients on the market today looks very similar and they all offer the same things, a bingo client where you can: Play bingo Play other games (minigames inside the client or games in new windows) [...]
Read moreFound a portal or gaming product to be very confusing? Have you had trouble signing up on a gaming portal? I am looking for suggestions for upcoming “A redesign in 20 minutes“. Please e-mail at staffan.schroder @ inuse.se with suggestions :) /Staffan
Read moreThere is a difference between a portal offering games in the browser or games played in a downloadable client. If you offer a downloadable client then your goal on the portal is to get players to download the client. The goal is very different when you want players to be able to find and play [...]
Read moreFirst out in my new section is the start view of OnGame’s poker lobby using the Betsafe skin. When I do the redesign I try to answer two questions before, What are the business goals? What are the player goals? For a poker lobby I believe the business goals may be something like this: Increase [...]
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