Want to find out how effective your portal is in converting visitors into players? A simple and easy way is to do a conversion analysis. This analysis can be done for many different usage scenarios. In the examples below I assume that you have advertised somewhere to find new players. So in my case the following [...]
Read moreImage by Markus Angermeier Web 2.0 has been a buzz word for a few years now. But yet we haven’t seen many gaming portals adapting web 2.0 technologies. Why is that? But first, what is Web 2.0? According to Wikipedia “Web 2.0” refers to what is perceived as a second generation of web development and web design. It [...]
Read moreHow do you know if your gaming portal (games) is the right one for your target groups? Do you release software without testing it on real players? Then you are in trouble! Today I see so many simple usability mistakes in gaming software. I think there are at least three main reasons for that: You [...]
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