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Articles tagged with: nordicbet

Portal, User Experience, sportsbook »

[30 May 2010 | No Comment | 287 views]
A good search function on your sportsbook portal can be the difference between a placed bet and a lost customer

The World Cup starts June 11th and the sports betting operators should be working hard to get their portals in the best shape possible!
There are some that have some work to do to get there. Today I tried to search for bets on 8 different betting portals (Betfair, Betsafe, bwin, NordicBet, PaddyPower, PartyBets, Unibet and William Hill) and the results weren’t that good!
A good search function can be the difference between a placed bet and a lost customer.
I searched “England World Cup 2010″ on all the portals and if I …

Portal, User Experience »

[17 Mar 2010 | No Comment | 59 views]
Don’t confuse your players by showing irrelevant content on your gaming portal!

NordicBet released their new website a while back and overall I think it is a big improvement compared to the previous version.
One thing that confused me last time I visited NordicBet was the button you see in image 1. Even though I am logged in there is a button saying “Create Account”. Why is that? Can I create another/different account from the one I logged in with?

Image 1. Create Account button even though I am logged in.
I of course clicked on the button and I got an error message, see …

Casino, Portal, User Experience »

[12 Jan 2010 | No Comment | 44 views]
Help your players even if it is telling them they can’t play!

NordicBet has launched a new download casino from Net Entertainment.
I was really excited about this and wanted to try it out as fast as possible since Net Entertainment produce really good games.
But I was really disappointed when I went to NordicBet’s portal to download the client, I found the download page but it doesn’t say what the system requirements are.
I’m usually on a mac and tried to download it on my mac. This didn’t work very well so I guess you need a PC to get it to work.
NordicBet could …

Portal, Redesign, User Experience »

[1 Nov 2009 | No Comment | 63 views]
Redesign in 20 minutes (9) – NordicBet’s deposit page

This week’s redesign (I know it has been a while but now it’s back) is on NordicBet’s deposit page.
I signed up last night on NordicBet and the last step in the registration is the deposit page. It took me probably over a minute to figure out if NordicBet had more deposit options than by credit card.
The main task a player want to achieve when they go to the deposit page is to deposit money and we should help them do it!
On NordicBet’s page they have some banner like links to …

Casino, User Experience »

[30 Oct 2009 | No Comment | 43 views]
Start differentiate your online casino and retain your players!

Net Entertainment produce really good browser based casino software and is used by many online casinos.
The problem I see is that many of the online casinos using Net Entertainment’s games look very similar when it comes to displaying the games. I am sure that Net Entertainment supply some nice widgets and API’s for the online casinos to use but it looks like online casinos today just use what they get.
In the list of images below you see five online casinos (24hPoker, Bet24, BetClick, Betsafe, Betsson, NordicBet). Can you see place the right image with the right …

User Experience, sportsbook »

[8 Sep 2009 | No Comment | 80 views]
NordicBet makes sportsbook available for iPhone users, but why so many steps to place a bet?

Image 1. The steps to place a bet on NordicBet’s iPhone site.
I read on the Gaming Intelligence website that NordicBet has released a iPhone version of their sportsbook together with Mobenga.
I thought I would try it out since I love my iPhone and gaming. So I started Safari on my iPhone and typed in www.nordicbet.com in the address field. But then I got to the ordinary website insted of the one optimized for the iPhone. After looking around a little on the website I found a banner about the iPhone site, clicked …