I attended EiG Expo this week and listened to many of the sessions, here are my reflections from the week. Multiplayer and social games: Monetising the communities by Jörgen Larsson, Founder, AhaBingo, Playzeek, onGolf and esn. The talk pointed out that you should use viral marketing insted of spending money on marketing. You should also make [...]
Read moreImage 1. EIG Expo, Copenhagen. The CEO Panel discussion was very interesting to listen to. On the panel were the following: Norbert Teufelberger, Co-CEO, bwin Gigi Levy, CEO, 888 Jim Ryan, CEO, PartyGaming David Yu, CEO, Betfair Ed Andrewes, MD, Ladbrokes eGaming Henry Birch, CEO, William Hill Online The main key points from the panel [...]
Read moreThe Start-Up Launch Pad was a fun session where four startups had to pitch their ideas. The Start-Ups were: Tailorbet offers an automated, peer-to-peer service that allows customers to create customised bets on anything statistically quantifiable in sports, with or without odds. USM is developing new casino software technology that will challenge current business models [...]
Read moreThe first panel session at EIG Expo talked about the future and what trends they see. The main areas were: innovation entertainment mobile social media (voted as the trend that would have the biggest impact on the online gambling) user experience (understanding the customer was voted the most important key factor to succeed in the [...]
Read moreGood news for me! It looks like I will be attending EIG 2009 in Copenhagen 15-17 of September. Are you going to? And want to discuss user experience and igaming then let me know! Send me an e-mail, staffan.schroder @ inuse.se :) /Staffan
Read moreThis year European I-Gaming Expo by Clarion Gaming takes place in Copenhagen in September. The programme looks really good and I’m really hoping to be able to attend. Here are a few of the great topics of this year’s programme: Start-Up LaunchPad State of the industry: Winning strategies in today’s business environment – hear CEOs of [...]
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