KPIs (Key Performance Indicators) give you valuable information! An example is the conversion rate from registered players to players who have do a first deposit. If the conversion rate is high then everything is fine, but if you have a really low conversion then you need to look deeper into the reason for why the [...]
Read moreFew sportsbooks have either released an iPad App or an iPad optimized website, and the ones that are released aren’t that good. Most of them are just lists where you click your way to what you want to bet on. I believe that you have to think about when you use your iPad and build [...]
Read moreI attended EiG Expo this week in Copenhagen and it was interesting as always to see the showrooms and listen to the different sessions. My reflections from this year is that there was a lot of talk about regulations around Europe and the US, but there weren’t that much new exciting stuff. Only time I [...]
Read moreFull Tilt Poker has released an Android app for Rush Poker. It is in beta version and just available to Black Card holders. I wish I had the possibility to try it out. Would be fun to see how well the app works. So if you at Full Tilt want some user experience reviews of [...]
Read moreSwitch Poker have developed a poker client using JavaScript and HTML which you can play on many browsers as well as on the iPhone and iPad. This is the first time you can play on your iPhone and iPad with real money. Image 1. Switch Poker’s lobby Will it be successful? I think it is [...]
Read moreGood news for me! It looks like I will be attending EiG Expo 2010 in Copenhagen this month. Are you going to? Want to discuss user experience and igaming then let me know! Send me an e-mail, staffan.schroder @ inuse.se /Staffan
Read moreA new report from Juniper Research has found that number of sports book users placing bets using their mobile have increased by 60% in 2010. And there are now over 2 million users in Europe. If you don’t already have your own iPhone and Android betting app then it is time to get one. Otherwise [...]
Read more888.com is a big player in the igaming industry and when you visit 888.com you get the feeling that it is a gaming portal offering casino, poker, sportsbook and more. Earlier last week after playing casino at 888.com I wanted to try out their poker. But I was really surprised to find out that I [...]
Read moreI got an e-mail from bwin yesterday a few hours after I wrote my blog post about how important it is to pay attention to details. I haven’t been playing on bwin for a while so it was probably a re-activation email I got. In the e-mail bwin offered me a poker bonus which sounded [...]
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