Redesign in 20 minutes (12) – Betsafe’s login behavior
Image 1. 8 steps to start playing Black Jack.
This week’s redesign is just one quick and fast design implementation to Betsafe’s gaming portal.
My design advice to Betsafe is, Let players stay on the same page after logging in!
Today players are redirected back to the start page when they log in . In image 1 you see the steps for a player going to a Black Jack game without signing in. Then the player signs in and is redirected back to the start page and have to find the game again. This is an 8 step process. We can remove three of the steps by letting the player stay on the same page after logging in.
Image 2. Steps when you let the player stay on the same page after logging in.
This will make it easier for the player to start playing and they will start playing faster!
/Staffan
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Hello Staffan,
intense Betsafe day here today! :) But I like it!
Good and valid points which we in fact already are looking at and working on. We are hopefully releasing new stuff in the casino pretty soon. Exciting times for all casino players.
You will get exactly what you are asking for in that update :) I'll talk to the guys and perhaps we could upload some early screenshots here. Would be cool if the community could give thought already at an development stage. :) Let me see what I can do.
If there's anything else – I'll be here again.