Archive for month: November, 2009

Use stats to personalize and save clicks for your players

It is important to help your players complete their goals. In the image above you see how 4 different poker sites, Partypoker, PokerStars, Full Tilt Poker and Unibet (Microgaming), and their implementation of the Buy-in dialogue. When a poker player sits down he needs to bring money to the table. How much he can bring [...]

Read more

Did Unibet listen to my design advice? :)

Categories:Poker, User ExperienceTags: ,

I wrote a blog post, Unibet should optimize their screen real estate, giving Unibet a design advice back in August (read the post here). And today when I played on Unibet I noticed that they had implemented the solution I wrote about. My design advice back in August was “…Since they know I’ve completed steps 1 and 2 Unibet also [...]

Read more

Create a global language library for your gaming portal!

Gaming portals should have a global language library (for each language) where all terms used are stored. Consistency is a big part of the player experience. Things should behave similar and they should also use the same terminology, especially on the same gaming portal. In the image above you see an example where it isn’t [...]

Read more

We will see more multiplayer slots in the future!

People like to be around other people for many different reasons, for instance be part of a group or be recognised for their skills. Playing on a multiplayer slots you either play against or with other players. The design of the slot needs to be very different if it is a slot where you play WITH [...]

Read more

Redesign in 20 minutes (12) – Betsafe’s login behavior

Image 1. 8 steps to start playing Black Jack. This week’s redesign is just one quick and fast design implementation to Betsafe’s gaming portal. My design advice to Betsafe is, Let players stay on the same page after logging in! Today players are redirected back to the start page when they log in . In [...]

Read more

Subscribe to UXiGaming’s weekly newsletter

Why not sign up for the weekly UXiGaming newsletter? The newsletter will be sent every tuesday starting December 1st. Why should you sign up? You’ll get a newsletter containing: Blog posts posted last weeks along with comments and relevant links. Links to industry news concerning igaming, social media and user experience. “UXiGaming’s weekly offer” “Question [...]

Read more

Help your players and remove all possibilites for confusion!

Betsafe’s sign up form When I created an account with Betsafe (Betsafe’s casino page will be next week’s redesign) I noticed something a little bit confusing. In the image above you can see the Password input field which is mandatory. And below is the the field where you should retype the password. Isn’t that field [...]

Read more

When will games get more social & personalized content?

I believe that social fatures and personalized content will play a very big part in for the gaming experience in the next couple of years. Today many instant games just opens up in a new window when you play them with no content around it. To make the gaming experience much better we need to [...]

Read more

Paf could use their screen real estate much better

Paf’s start page Paf has a gaming portal which offers all kinds of gaming, but they don’t really use their start page to its real potential. A start page needs to attract players and give them reasons for staying, I think Paf really miss that. On Paf’s start page they just have navigation items and [...]

Read more

Redesign in 20 minutes (11) – PokerStars “Fold” and “Check” buttons

Last night when I played poker on PokerStars I incidentaly hit the “Fold” button when I was going going to “Check”. When I did I got an alert window saying “Checking is free. Are you sure you want to fold?” and then there was two buttons “Check” and “Fold”. I think there are two things [...]

Read more

Did PokerStars listen to my design advice? :)

I wrote a blog post giving PokerStars a design advice back in September (read the post here). And today when I played at PokerStars I noticed that they had implemented the solution I wrote about. PokerStars chat window back in September PokerStars chat window today My design advice back in September was “A much better solution [...]

Read more

mr Green rated best gambling site in Sweden by Internetworld

mr Green won the prize as the best gambling site last night at Internetworld’s Top 100 Award Cermony (link in Swedish). In the overall list mr Green came in the 6th place, congratulations to everyone at mr Green! A part of Internetworld’s motivation read: “Mr. Green is the style and remains the most exciting gaming [...]

Read more

William Hill makes it hard for their players to place bets

William Hill’s start page today. It is harder than it needs to be to place a bet at William Hill. I believe this is because the layout of is not focused on the player’s goals. The goals for a player is likely to find bets and place bets. The design is very clean and looks [...]

Read more

Redesign in 20 minutes (10) – Full Tilt’s advance action checkboxes

Categories:Poker, RedesignTags: , , ,

This week’s redesign is on a small detail on Full Tilt Poker’s client. Full Tilt Poker really has a great poker client and I often play on it, but one little thing kept buggin me yesterday when I played. That was the advance action checkboxes which let you make actions before it is your turn. Below [...]

Read more

Every project should do effect mapping. I’m doing an effect map for my iPhone Poker App!

At inUse we use a method called Effect Mapping to determine how we will be able to achieve the desired business goals in a project. I am applying a light version of this for my iPhone Poker App project. Why… am I going to do this? (The effects for the business you want to achieve) I [...]

Read more

I’m giving PKR a second chance, but it takes way too long to install!

Categories:Poker, User ExperienceTags: , ,

It was a couple of years ago since I tried playing at PKR but now I am going to give it another try. Last time I didn’t really see the point in playing in 3D making tells. The downside of PKR is the time it takes to download the software. I’m sitting on a 100MB/s [...]

Read more

Why do we play poker online? Here are four reasons!

Why do we play poker on Internet? From my experience there are at least four major reasons. The four reasons: Get recognition Win money For entertainment Spend time with friends Get recognition A good poker player wants to recognised for his skills. Players can be recoginised in many different ways. Both by the poker site [...]

Read more

Redesign in 20 minutes (9) – NordicBet’s deposit page

This week’s redesign (I know it has been a while but now it’s back) is on NordicBet’s deposit page. I signed up last night on NordicBet and the last step in the registration is the deposit page. It took me probably over a minute to figure out if NordicBet had more deposit options than by [...]

Read more