NetPlayTV recently launched an iPhone App for the SuperCasino brand. The App let players play live roulette with their iPhone while watching the real-time Live Casino shows on TV.

Image 1. Supercasino’s login view
It is easy to start using the App as long as you already have an account with SuperCasino, but too complicated for new customers.
There is no way to register within the App, so all new customers have to go to the SuperCasino.com website to register and deposit money. This functionality should be added to the App to make …

The registration process is one of the most important a gaming portal has! But sometimes I see solutions aren’t the best from a player’s point of view.
Today I saw another example when I signed up for bet-at-home.com.

Image 1. Registration page at bet-at-home.com
The good thing with the registration form is that you don’t have to fill in too much information to get started. The bad thing is that you can’t choose your own username or password! Bet-at-home.com choose to send you an account number and a PIN code insted.
This is bad …

Summer is over and it is time to start blogging again. Welcome back everyone!
The igaming industry have an interesting future with all that is happening in the business at the moment. Everything from regulated markets, the decline in poker to merger talks between bwin and PartyGaming.
What will it take to be a winner (survivor) in the igaming industry?
I believe igaming companies need to focus on user experience to be a winner! You need to take your business goals and match them with the user goals of your user groups (current …

I enjoy playing casino online and do it a few times a week on a number of different sites.
When I come to a new portal to play I always get frustrated by the “Download casino” link. The reason for this is that the link almost every time download a exe-file to my computer. That would have been fine if I hadn’t been using a mac.
Gaming portals need to start customizing the content based on who the visitor (player) is. In this case the download link shouldn’t be presented!
Below you can …

Today I read that 888 is buying assets from Real Dice, a social games developing company.
This is very exciting news because I believe that in the future social games will be a very important part of igaming, and it looks like 888 is taking a big step in that direction.
A player wants to play games when and where every they like and not just on the computer at home. So mobile games and being able to play not just on the operator’s portal will be an important part of the …