Details Are Important! Unibet Makes A Few Mistakes In Their TV-Advert

Mar 10, 2014

Image 1. An Apple computer is used in the advert

Last week I wrote a blog post about Unibet’s new poker software, and it was interesting to read that Unibet is pushing really hard for their poker product in the UK. If I were responsible for the poker product at Unibet I would have done it a little bit differently.

Here are there things I would have done: differently:

  1. Launch a poker product that works on more than one plattform.

  2. I would wait to make a major advertising campaign until the product works on a few different plattforms.

  3. I would not use devices/references in the advert which players can not play on.

Image 2. A reference ”Available in the App Store” is used

The poker ad can be viewed on YouTube, http://www.youtube.com/watch?v=LZRjfjqDW28

/Staffan

©2024 USERINTERACTIONS Helsingborg

©2024 USERINTERACTIONS Helsingborg

©2024 USERINTERACTIONS Helsingborg